The SPLASH program is Georgia’s statewide water safety initiative, focused on reducing water-related injuries and deaths.

SPLASH encourages citizens to follow these tips when enjoying beaches, pools, lakes, rivers and other bodies of water:

• S – Supervise
  Always keep eyes on swimmers, especially kids — no distractions.
• P – Protect
  Use life jackets, pool fences, and safety covers to prevent accidents.
• L – Learn
  Take swim lessons and know basic water survival skills.
• A – Assist
  Stay within arm’s reach of inexperienced swimmers and be ready to help.
• S – Signal
  Teach how to call for help and recognize water emergencies.
• H – Help
  Know CPR and have a safety plan in place for fast response.

The campaign aims to educate the public through deaths through education, public engagement, and access to life jackets. Life Jacket loaner board program, boat safety checks by law enforcement announcements, social media and media relations campaign that includes infographics and providing the public with direct access to resources in efforts to reduce water-related injuries and deaths. 

The campaign includes bilingual brochures, boat checks by law enforcement officers, public service announcements and videos, and social media messaging. The DNR is in the process of adding “loaner boards” with PFDs at public boat ramps and swimming areas, and these locations are being added to the Georgia Outdoors app as they are put into service.

Initially launched by Georgia's First Lady Sandra Deal and her Children's Cabinet in 2015 and has since been revitalized. SPLASH is a department wide initiative that also includes partner relationships with several organizations.

SPLASH Toolkit

Files in the SPLASH Toolkit may be downloaded or viewed by anyone wishing to present water safety information to a group or class of any age. No permission to download is necessary. The goal of this initiative is to save lives. That is accomplished by getting the safety information to the masses. We do ask that if you use the material, let us know by clicking SPLASH GA Facebook page and making a comment on the page. More materials will be added to the toolkit as they become available.

• Click here for Rack Card  in English and Spanish

• Click PowerPoint Presentation - to save presentation to your computer or device. Please see the PowerPoint Expansion Information below before using the PowerPoint.

  • Click here for the PowerPoint Expansion Information - Please read prior to using the PowerPoint.

• Click here for the SPLASH logo

• Click here for Life Jacket Loaner Board comprehensive building plans and materials list

• Click here for an alternative Life Jacket Loaner Board materials list

• Click here for recommended water rescue tool kit for law enforcement

• Click here to learn how you can donate a life jacket

• Click here to visit the SPLASH Facebook page

“Wear It!” is the leading national safe boating campaign designed to meet the needs of the recreational boating community through its broad-based, multi-faceted partnerships.

Through these alliances on a variety of national, regional and community-based scales, the yearlong campaign focuses on  family-oriented and family-targeted education and safety awareness messages.

The safe boating campaign places specific focus on life jacket wear, educating and informing the recreational boating public about the different life jacket options that are currently available, including inflatable life jackets.

Click here for the Web site of the Wear It campaign.

Children’s Healthcare of Atlanta recently launched a water safety program.  As part of that campaign, they have created a digital toolkit, which includes:

• Newsletter copy
• Social media copy, downloadable images, graphics and GIFs
• A :30 video with suggested text

Click here for Children's Healthcare of Atlanta Water Safety Digital Toolkit